(Los Angeles, Calif.) – There is nothing subtle about the long-bearded rocker Billy Gibbons, lead singer and guitarist for the legendary band ZZ Top. One thing that Billy loves is loud rock n’ roll – and even louder hot rods. ROCKIN ROADSTERS, a new pilot premiering Monday, February 29 at 10 PM ET/PT on Discovery, will follow Billy’s quest to fulfill his wildest hot rod desires.
Hot rodding is not just about the cars, it’s a lifestyle. In the pilot episode, Billy reaches out to one of the top hot rod builders in the business – Jimmy Shine. Billy has known Jimmy for more than 20 years and during that time, they’ve built dozens of award-winning hot rods. When they get together, you never know what kind of car will come to life. Billy acts as the creative director, driving the vision and finding the hidden gem vehicles while Jimmy executes and makes sure it all comes together. But it’s a partnership that’s often easier said than done.
“They call Billy the Howard Hughes of the blues because he’s eccentric,” Jimmy said. “Billy has his vision and I have mine. And sometimes it can be a bumpy ride getting to the finish line.”
Together Billy and Jimmy hit the open road in an impromptu search of the perfect fixer-upper. If there is one thing Billy loves, it’s a bargain especially when it comes to cars. After an exhaustive journey into the California desert, Billy finds the unlikely car behind his vision – a rusted and dinged up 1984 El Camino. With a rock star client like Billy Gibbons, you need to be ready for anything— even when asked to build a part car/part truck roadster for a big Hollywood event just three weeks away. It’s a tight timeline, but if Jimmy can pull it off, there just might be a bigger-than-normal payoff for this master builder.
With Jimmy and his opinionated team of mechanics, it’s all hands on deck as the team scrambles to make deadline and incorporate unconventional parts Billy has collected along the way – including an old bass drum pedal. And of course, no hot rod is complete without a hidden “Billy-ism” built into the car.
With so many moving parts, will Jimmy and his crew be able to make Billy’s tight deadline and cash-in on the ambitious build? Or have they reached the end of the road with their celebrity rock star client?
ROCKIN ROADSTERS is produced for Discovery Channel by Intuitive Entertainment. For Intuitive Entertainment, Executive Producers are Mechelle Collins and Kevin Dill. Intuitive Entertainment’s Executive in Charge of Production is Tyson Caffo. For Discovery Channel, Craig Coffman is Executive Producer with Todd Lefkowitz as Coordinating Producer. To learn more, go to www.discovery.com, on Facebook at Facebook.com/discovery and on Twitter @Discovery.
About Discovery Channel
Discovery Channel is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which is distributed to 100.8 million U.S. homes, can be seen in 224 countries and territories, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com
About Discovery Communications
Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world’s #1 pay-TV programmer reaching nearly 3 billion cumulative subscribers in more than 220 countries and territories. For 30 years Discovery has been dedicated to satisfying curiosity and entertaining viewers with high-quality content through its global television brands, led by Discovery Channel, TLC, Animal Planet, Investigation Discovery and Science, as well as U.S. joint venture network OWN: Oprah Winfrey Network. Discovery controls Eurosport, the leading pan-regional sports entertainment destination across Europe, Asia Pacific, the Middle East and Africa. Discovery also is a leading provider of educational products and services to schools, including an award-winning series of K-12 digital textbooks, through Discovery Education, and a digital leader with a diversified online portfolio, including Discovery Digital Networks. For more information, please visit www.discoverycommunications.com.
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